Know What the Internet Says About Your Brand

Review sites update, competitor comparison pages shift, and AI search results change their recommendations. PageCrawl watches the pages that shape your brand perception and alerts you when something changes.

No credit card required. 6 monitors free forever.

Trusted by 5,000+ teams including Microsoft, NYT, Deloitte, and more

93%
of consumers read reviews before buying
49%
trust online reviews as much as personal referrals
Minutes
from brand mention change to alert

Why Teams Choose PageCrawl

Monitor Review Sites

Track your product pages on G2, Capterra, Trustpilot, and other review platforms. Get alerted when new reviews appear or ratings change.

Track AI Search Mentions

Monitor how ChatGPT, Perplexity, and other AI search tools describe your brand. Know when AI recommendations shift toward or away from you.

Watch Competitor Comparison Pages

Track "vs" pages and competitor landing pages that mention your brand. Know immediately when competitors update their positioning against you.

Monitor News and Press Coverage

Watch news sites, press release pages, and media outlets for mentions of your brand, products, or key executives.

AI Summaries of Brand Changes

Every detected change comes with a plain-language AI summary. Quickly understand whether a change is positive, negative, or neutral for your brand.

Route Alerts to the Right Team

Send review changes to customer success, competitive mentions to marketing, and PR coverage to communications. All channels included on every plan.

Brand and Reputation Briefings for Marketing and PR

A new G2 review thread spirals over a weekend, a competitor publishes a damaging "vs" page on a Friday, and Glassdoor ratings dip the same week your CEO is on a podcast. PageCrawl watches the review sites, comparison pages, and social profiles where your brand lives, then sends marketing a weekly reputation roundup and PR a same-day alert when sentiment moves. Your team responds before the narrative settles.

Reputation & Reviews Watch · Weekly · May 2 to May 9
4 reputation signals this week
AI OverviewStyle: Action Briefing
Respond today to the new G2 1-star review citing onboarding delays, the reviewer is a logo we list on our homepage. Brief leadership on the Glassdoor culture rating drop tied to the recent reorg. Monitor the Trustpilot 5-star streak from the SMB segment, content opportunity. No action on the Capterra category reshuffle.
90
New 1-star G2 review titled "Promised onboarding never happened" from a verified user at a logo we feature on our homepage. Already 14 helpful votes and 3 comments after 18 hours. CS lead should engage publicly today before this anchors the page sentiment.
g2.com/products/our-product/reviews·May 8·View diff
72
Glassdoor overall rating dropped from 4.3 to 4.0 over the past week, driven by 6 new "Current Employee" reviews mentioning the April reorg. CEO approval rating fell from 92% to 78%. Brief HR and leadership ahead of the next all-hands.
glassdoor.com/Reviews/our-company·May 6·View diff
55
Trustpilot received 11 new 5-star reviews this week, all from SMB customers citing setup speed and support responsiveness. Average rating climbed from 4.4 to 4.6. Marketing should pull 3-4 quotes for the new website testimonial section.
trustpilot.com/review/our-company·May 5·View diff
18
Capterra reshuffled our product into a renamed category ("Workflow Automation Software" instead of "Business Process Management"). Same competitors, same review count. Routine taxonomy update, no rating or visibility impact.
capterra.com/p/our-product·May 4·View diff
Scope: Tag: #brand-mentions · Sent to marketing@company.com, comms@company.com
Social & Comparison Page Watch · Daily · May 9
3 social signals and 1 comparison page update
AI OverviewStyle: Brief
An r/SaaS thread comparing us to a competitor is climbing fast and needs a reply within hours. The competitor updated its /vs page with new feature comparisons. Our Instagram bio CTA changed to an outdated URL, fix today.
87
New thread "Anyone tried [our product] vs [competitor]?" climbed from 0 to 142 upvotes overnight. Top comment is a 6-paragraph negative review from a former customer. CS and brand should draft a response together within the next 4 hours.
reddit.com/r/SaaS·May 9·View diff
68
Our X profile bio was edited to remove the launch hashtag and the pinned thread changed. The bio link still points to our homepage, but the new tagline is two words shorter. Confirm if this was intentional, the campaign hashtag was meant to run another week.
x.com/our-handle·May 9·View diff
49
Instagram bio CTA URL reverted from /spring-launch back to /. Likely an automation in our social tool overwrote the launch link. Restore before today's influencer post drops.
instagram.com/our-handle·May 9·View diff
23
G2 comparison page review counts updated: we gained 4 reviews this week, competitor gained 7. Star ratings unchanged at 4.6 vs 4.4. Routine review velocity, monitor without action.
g2.com/compare/our-product-vs-competitor·May 9·View diff
Scope: Domain: reddit.com, x.com, instagram.com · Sent to social@company.com, brand@company.com
AI-written briefings, 8 stylesPick the style each audience prefers: headline, patterns, action briefing, detailed, bullets, changelog, risk assessment, or brief.
Group by tag, folder, or domainOne report for competitor pricing, another for compliance pages, another for product launches.
Daily, weekly, or monthly cadenceEach audience picks the rhythm that fits. Marketing on Mondays, legal on the first of the month.
Deliver to anyoneEmail digests to stakeholders, clients, or execs. No PageCrawl account required for recipients.
Print-ready briefingsEvery digest is print-optimized. Open it, hit print, and you have a clean briefing for board decks or quarterly reviews.
PDF and Excel exportExport any digest as PDF or Excel for archives, audits, or pasting straight into a deck.
Comments and feedback inlineStakeholders can flag noise, ask questions, or escalate items without leaving the digest.
Instant escalation channelsHigh-priority changes still hit Slack, Teams, email, Discord, Telegram, and webhooks the moment they happen.

How Scheduled Reports work

Built For

Marketing Teams

Track competitor positioning, comparison pages, and content that mentions your brand. Stay ahead of narrative shifts in your market.

PR & Communications

Monitor press coverage, news mentions, and media outlets. Get alerted when coverage appears or changes.

Brand Managers

Watch review sites, social profiles, and directory listings for changes that affect brand perception.

Franchise & Multi-Location

Monitor individual location pages, local review sites, and directory listings across all your locations.

Frequently Asked Questions

How It Works

1

Add any URL — pages, prices, numbers, PDFs, login-walled portals

Paste a competitor page, a vendor DPA, a product listing, or a government docket. PageCrawl handles JavaScript-heavy pages, cookie banners, login walls, and PDFs out of the box. Track the whole page, a specific element, a price, a stock status, or a number — the choice is yours per monitor.

2

PageCrawl detects what changed and how much it matters

For text-heavy pages, an AI summary explains in plain English what shifted and assigns a 0 to 100 importance score. For numbers, prices, and stock counts, you get the raw value — no summary needed. Pick what makes sense per monitor; AI is on tap when you want it, off when you do not.

3

Instant alerts only when something is actually urgent

Time-sensitive changes (price drops, restocks, new filings) hit Slack, Teams, email, Discord, Telegram, or webhook the moment they are detected. Less urgent changes (terms updates, content drift) skip the ping and wait for the morning digest. You decide which folders and tags trigger which channels.

4

Roll the rest up into reports stakeholders actually read

Changes that do not need a same-minute alert flow into AI-written digests grouped by tag, folder, or domain. Daily for ops, weekly for marketing, monthly for compliance — each audience picks the cadence and report style (patterns, action briefing, risk assessment, or six others) that fits how they work.

Start monitoring for free

6 monitors, 220 checks/month, all integrations included. No credit card required.